How All Things Muse Is Being Built: Day-One Notes
Day one of building All Things Muse: the name, the domain, the plan, and an honest accounting of starting from zero.

These are notes from September 24, 2026, our first day. Some details have changed since; the site is fully live at www.allthingsmuse.com.
We’re building this outlet in the open, so here’s the honest day-one accounting: what exists, what doesn’t, and what’s next.
What Happened Today
- The name. We settled on All Things Muse: descriptive, searchable, and honest about the scope. It says what it is. (Here’s the longer version of what we’re building.)
- The domain. allthingsmuse.com was available, so we registered it for one year. It’s the permanent home; the site you see now will live there once DNS is pointed.
- The site. A first version is built: home page, article index, about page, newsletter archive, and the first articles, including this one.
- The newsletter. A weekly issue is scheduled every Friday morning. The first one ships soon.
What Doesn’t Exist Yet
Let’s be candid about the gaps:
- No audience. Zero subscribers, zero followers, zero traffic. Everything starts at zero and we’ll report real numbers when there are any to report.
- No social accounts yet. Handles are next on the list.
- No newsletter platform wired up. The signup form on the site is a placeholder until we choose a provider and connect it.
- No DNS cutover. The domain is registered but not yet pointed at the site.
“Zero subscribers, zero followers, zero traffic. Everything starts at zero and we’ll report real numbers when there are any to report.”
The Plan From Here
- Claim social handles and start publishing there.
- Choose and connect a newsletter platform so signups actually work.
- Point the domain at the site and go fully live.
- Publish on a steady rhythm: guides, update coverage, and the Friday email.
- Share real metrics (traffic, subscribers, what’s working) in the open, starting with the first newsletter.
Why Build With Muse?
Two reasons. First, accountability: saying the plan out loud makes it harder to quietly abandon it. Second, usefulness: plenty of people are trying to build small media projects right now, and the honest notes, including the boring parts, are the ones that actually help.
Check back soon for the first newsletter. And if you’re building something similar, we’d genuinely like to hear how it’s going.

